• Invodo InPlayer
• Smart Merchandising
• Social Video Program
• Video Conversion Tracking
• Video Production
• Video SEO Enablement
• Video Sharing

The Invodo InPlayer is designed specifically for eCommerce video. Featuring two display options, sharing capabilities, add to cart functionality, as well as multiple clip navigation, the InPlayer maximizes video impact. Further optimizing video, the InPlayer’s standards-based architecture delivers faster page loads, increased benefit from SEO, and customization options.

InPlayer Display Options

Invodo offers two display options to make sure your videos fit seamlessly with your existing site structure. You have the option for an Embedded Video Player or an Overlay Video Player.

Embedded InPlayer
Place your videos directly within an existing web page. This straightforward presentation draws user’s attention and allows them to watch and listen to the video while viewing other page content.

Invodo recommends placing the embedded player “above the fold” to increase video visibility and views.

Overlay InPlayer
Launch the Overlay InPlayer from any video launch action object you place on the page. When the objects is clicked, the Overlay InPlayer grays out the surrounding page and focuses the user’s attention exclusively on the video.

Combined with Invodo Smart Merchandising, the Overlay Player is an effective way to get your videos seen regardless of page real estate considerations.

“Add to Cart” Functionality

Enable the InPlayer’s “Add to Cart” button to allow shoppers to purchase directly from the video player. Customize the button to create the wording, appearance and functionality you need.

Sharing Capability

Maximize video impact by letting your customers share their favorite product videos with friends and social networks through Invodo Video Sharing. Viewers simply click a “share” button where they can choose to share your videos via Facebook, Twitter, and email. Shared video from an individual drives higher click through rates versus email blasts, corporate tweets or company Facebook page updates.

Multiple Clip Navigation

Support and easily navigate multiple video clips with the Invodo InPlayer. Simply hover your mouse over the thumbnails, scroll to the right or left until the desired clip comes into view, and click! Once clicked, the video will auto play or an image will appear in the main screen.

HMTL 5 Support

Extend your video reach and distribute your content directly to any HTML 5 supported mobile or tablet device including the iPad, iPhone, and Android phones. The InPlayer automatically delivers video for the correct platform eliminating the need for a dedicated mobile site or app.

InPlayer Architecture

Achieve faster page loads, decreased bounce rates, increased video views, conversion, SEO, and customer satisfaction with the Standards-Based, lightweight InPlayer. Unlike other players, the InPlayer allows a greater range of customization and is easily indexed for SEO. Also, because the Flash element is minimized, the Invodo InPlayer weighs in at a lightweight 25K, which is 50-90% smaller than the average size of other players.